Introduction to Global Recession Vs Global Depression

Introduction to Global Recession & Global Depression

Global Recession is a decline in the economic state all around the world. The International Monetary Fund also known as IMF uses a broad set of ideas to calculate the recessions around the world, which includes per capita gross domestic product worldwide. This drop in the economy can be for few months, it is clearly visible industrial production, employment, real income and wholesale-retail trade. A recession is just one of the part of the business cycle which is albeit unpleasant. These may be one-time crisis events can often trigger the onset of a recession. 

There can be huge risks involved in the investment strategies used in the financial organizations along with the global nature of the financial system and this was brought to the limelight by a recession in the year 2007-2009. As a result of such massive global recession, the developed and developing nations had to face certain setbacks. There have been a number of government policies formulated in order to prevent any kind of such huge recession in the future. Generally, a recession lasts from six months to eighteen months and the interest rates usually fall in these months to stimulate the in an economy.

As stated by IMF, there have been 4 global recessions since world war 2,  1975, 1982, 1991, 2009. 2009 recession that which took place was the deepest and widest of them all. And then since 2010, the world economy has been recovering slowly.

Global Depression is an extension of a recession that has years, not quarters of economic contraction. It is a severe downturn that would last for several years. There was one the biggest global depression named great depression that has lasted for more than 10 years.

 And as records say the magnitude could be like 1930: -8.6% ; 1931: -6.5% ; 1932: -13.1% ; 1933: -1.3% ; 1938: -3.4% and during the great depression the unemployment rate was around 25% wages have fallen down to 42%. The total of U.S. economic output fell from $103 to $50 billion you can clearly how badly the economy is getting affected.

An economic depression is devastating that, it almost takes a storm to create one. Many experts say that depression becomes more intensified by contractionary monetary policy. There was initially as the slow decline in the market on the year 1920, but once the stock market crashed, the Fed kept increasing the interest rates to defend the global standard. They did not supply the money to the market with excess but then made the money supply fall up to 30%, that has resulted in the decline in the prices by 10% each year. The whole procedure created a massive deflation in the economy. Thereby real estate prices also crashed to 25%.



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By: Akkumahanthi Sowmya
      BBA Second year, Bhavan's
Twitter: @sowmya_12





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Mystery Shopping

                                                                                                                                                                                                                                                                                                                                    Blog By     Akkumahanthi Sowmya

Ever heard of mystery shopping ? What is the first thing that strikes your mind ? Shopping with some kind of weird dresses and not showing your face or identity to the people who run the shop? Thankfully there is nothing as such complications in that. It is a technique used externally by market research companies, watchdog organization or even the companies they themselves to measure the quality of their services that they are providing to its customers. The person who is assigned to do the mystery shopping is known to be mystery consumer or secret shopper, his identity will not be known by the establishment being evaluated.
Mystery consumer basically uses the tools such as the questionnaires or full audio recording or video recording. The usage of this mystery consumers originated long back around 1940’s and from the year 2010 its use has become abundant. Especially in the medical services, it's very important in this industry to have a check on how people the patients are treated and what all kind of prescriptions are being given. There is a life on the line which they cannot take any chance by neglecting any kind of service they provide. One more example is the food industries, the types of ingredients that they use and the place they prepare a particular dish, ambiance, etc. All these are taken into account.



While gathering the information, mystery onsumers should be able to blend with the other consumers and pretend to be just a normal customer who is visiting their store for their needs. But they are required to take some pictures, return purchases, count the number of product, seats, people during the visit. After the information that has been gathered will be sent to the mystery shopping company, which reviews analyses the information that includes quantitative, qualitative and statistical methods and prepares the reports for the client company.

Coming to the bright side of the consumer the benefits he gets by doing the mystery shopping is commendable. Here there won't be any replacement for the current job it's just a fun way to get extra cash or free merchandise, event tickets or food. It may not totally include the typical visits to the shops or stores it can also be done over phone calls, online shopping. There are some top rate mystery shopping companies such as

BestMark, it is the top mystery shipping company having a BBB( Better  Business  Bureau) rating A+ whose clients are comprised of Global and Fortune 500 companies. They have their hands spread in different types of companies like casinos, financial institutions, hotels, restaurants, and retail stores. BestMark covers almost 10,000 mystery shops in a month.

Perception Strategies, Inc. This company deals with the healthcare marketing and research organization which will be making calls and patient visits to the concerned hospitals. It is also having the A+ rating with BBB. Companies also like Quest for Best, Sinclair Customer Metrics, Intellishop is also having A+ ratings. 


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Pro’s and Con’s of  SmartPhones

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By: Akkumahanthi Sowmya
      BBA Second year, Bhavan's
Twitter: @sowmya_12